N.C. Allen

Affiliate marketing, while a quick and easy way to get started with earning money online is also a highly specialized form of marketing. There are several techniques and strategies that you can use to promote your affiliate products online, but very few work better than using a landing, or squeeze, page.

A landing page is mostly used in affiliate campaigns that utilize pay-per-click marketing, but should also be used with email marketing, paid ads on websites, and article marketing. Think of it as a place where you funnel all your traffic to distribute to other parts of your marketing campaign.

One of three things should happen once someone visits your landing page. One is they opt-in to your email list by signing up or a free download or video. Another would be to directly click to the merchant site for a direct sale. The last would be that they click to a blog, or listing of articles and information. Without one of these three things happening your landing page isn’t doing its job.

5 Successful Landing Page Tips for Affiliate Marketers

• Open With A Compelling Headline – Catching the visitors attention as soon as they visit your site will pull them further into your page.

• Develop An Emotional Sub-Heading – Most people miss this part, but you want to create an emotional pull after you capture their interest with the heading.

• Make it personal – Affiliate marketing isn’t an anonymous form of marketing anymore. Keep the copy on your page personal in nature to build rapport and trust.

• Use a testimony or two – Let your visitors see reaction, recommendations, and praise from other customers.

• Ask for a response – Affiliates usually use a “Click here for…”, but what really works is to come out and ask. Ask them to download your free gift, ask them to click to the merchant, and ask them to visit your blog or articles.