It's not a good idea to try to learn the market after you've set up a pay per click campaign. You'll be setting yourself up for disaster, this is how many people lose money and time on pay per click advertising. Whatever product you've targeted, you need to know the market, what keywords to target, competition factors, among others things.
Continue reading...11. May 2009
You can make a lot of money by using Google AdWords to drive traffic to affiliate offers from Clickbank. But you can also lose a lot of money if you don't know what you are doing.
Continue reading...14. April 2009
"I feel like I'm in a rut." "I don't know where to start." "I've written about everything there is to write about." If you can relate to these comments, you're not alone. Many company marketers and copywriters suffer from writer's block when it comes to PPC ads. Here are 25 great writing opportunities.
Continue reading...17. March 2009
While Google AdWords is the top pay-per-click marketing resource out there at the moment, did you know that AdWords only captures about 50% of the market? Yes, that means if you are only using AdWords, you are leaving out 50% of potential customers and traffic!
Continue reading...12. February 2009
There are not many AdWords secrets because there is no secret for success. AdWords is a premier Google tool that is considered as a highly successful internet advertising tool. If you want to run an AdWords campaign then the biggest AdWords secret is to understand the requirements and how you can successfully implement it.
Continue reading...16. January 2009
Engaging in pay-per-click (PPC) advertising has its own benefits and drawbacks. But what exactly is PPC advertising and what it can do to your business?
Continue reading...11. December 2008
Pay-Per-Click or PPC is the fastest growing out of all segments of advertising including traditional as well as online media. With that in mind it is absolutely essential that you understand exactly which PPC advertising platform is best suited for your unique business needs or you may be left in the virtual dust.
Continue reading...22. November 2008
This is the complete Google Conversion University presentation by Stephanie Hsu.
Continue reading...16. October 2008
It wasn't a well-performing Google AdWords campaign that got a president elected in the 1990's, but it was the ability to focus in on what his competitor was not focusing on. And "It's the economy, stupid" is the mantra that swept Bill Clinton into office in 1992, while his opponent was centering on other issues.
Continue reading...11. September 2008
Microsoft’s adCenter is a new low cost pay-per-click method to get new customers to your website. Doing an adCenter campaign will allow your website to be found under the “sponsored site†section in MSN’s search engine.
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13. June 2009
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