I want to show you three insider secrets you can implement right away that can potentially double your landing page conversion rates and sky rocket your sales!
Secret #1:
Stop talking about yourself on your landing page! Your website visitors don’t care about you, they care about what you can do for them. For the most part people are selfish – we care about how a site or page will help up and not about how great the person is.
I have found that just cutting in half the amount of time I talk about myself on a landing page has dramatically increased my conversions of people giving me their name and email.
Why?
Because people listen and read better when you talk about them!
Secret #2:
Always have a split test running on your landing page. You must always be testing different ways to offer your landing page offer. You have to try different colors and different wordings. Also change up the layouts as well.
Over time if you test a bunch of different version of your landing page you will find that you can double or triple the conversion rates! These little tests really add up over time.
But the problem is most people don’t do it and there for don’t see the results. Even a small change to your headline can mean an increase in 50% conversions overnight. Try different things and see how fast you increase your subscriber rate…
I did one test recently and doubled the amount of optins I get overnight! That adds up over a year… Don’t delay in doing this.






June 10th, 2009 at 3:22 PM
Thanks for posting, I’ll definitely be subscribing to your blog.